Innovation That Matters

Swathes of customization: fabric printed on demand

Retail

Customization continues to gain ground as a business model, as witnessed by another design-your-own fabric venture. Fabric on Demand is a digital textile printing company that allows consumers to create personalized fabrics online. Buyers can upload their design, choose from 8 different fabrics to print on and specify the amount of fabric they require. Fabric on Demand then emails the customer a proof, and once approved, the custom fabric is printed and delivered within 7 days. Prices range from USD 16.25 – 34.20 per yard and customers can order unlimited continuous yardage. Expansion plans for the site include providing customers the opportunity to customize and order specialty printed items such as blankets, pillows, tote bags, banners and tablecloths; using the same design tools. Clearly, there’s still plenty of room for growth in this area, so keep the design-your-own innovations coming! (Related: More design-your-own fabric.) Spotted by: Susanna Haynie

Email: info@fabricondemand.com

Website: www.fabricondemand.com