Innovation That Matters

Green Irene: green home makeovers for $99

Property & Construction

It’s probably safe to say that most consumers would like to make their lives more “green,” but that the devil lies in the details. Much like the UK’s Green Homes Concierge, which we wrote about last year, New York-based Green Irene aims to help consumers reduce their homes’ carbon footprint. Green Irene’s flagship service is its Green Home Makeover, which it offers for USD 99. As part of that service, one of Green Irene’s local eco-consultants will spend 60 to 90 minutes walking through a consumer’s home and developing a customized set of recommendations for saving money, energy and water, and for just living a healthier life. Topics in the inspection include energy and water conservation improvements, alternative energy sources in the area and financial incentives such as tax credits, and consumers also get a 6-month subscription to the company’s Ask Green Irene online service. When it comes time for implementation, Green Irene’s eco-consultants sell many green solutions themselves and can also make referrals to green-minded contractors in the company’s Sustainable Contractor Network. In addition to home makeovers, the company also offers Go Green Workshop parties, “EZ Bulb Swap Outs” and makeovers for offices. Green Irene provides training and business set-up help for its territory-based network of eco-consultants, each of whom works independently, and is currently recruiting through a separate site. Contractors, meanwhile, are invited to apply for membership in its partner network. One to get in on early…? Spotted by: Judy McRae



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