Innovation That Matters

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Embedding climate action in company culture 


A platform helps employees make tangible, company-wide sustainability improvements

Spotted: The Intergovernmental Panel on Climate Change (IPCC)’s synthesis report contains a final warning to the world of the dangers of not keeping climate change to 1.5 degrees Celsius or below. With temperatures already 1.1 degrees Celsius above pre-industrial temperatures, there is a very slim window of time to push carbon emissions to a peak before they must rapidly decline. And Canadian startup Carbon Neutral Club has spotted a gap between corporate intentions and results that is slowing down progress.

Over 80 per cent of companies are setting climate-related sustainability goals, yet very few are achieving them, something that researchers say comes down to a lack of agreement on what to do and how to take action in order to balance long-term goals with short-term priorities. Carbon Neutral Club helps reduce that uncertainty by turning employees into the driver of a company’s climate change work. The Club’s Sustainable Behaviours Platform supports workforce Climate Culture through personal carbon footprint measurements, Scope 3 measurements, team action goals, carbon offsets, and sustainable rewards.

Scope 3 measurements help employees choose the most sustainable travel and food options while providing detailed company-wide emissions reports. Carbon offsets support science-backed, third-party verified carbon emission reduction projects, and the Club provides a database of sustainable brands that give participants discounts on products. Carbon Neutral Club is available to individuals as well as companies of all sizes, and although currently available only in North America, the company plans to expand globally as quickly as possible. A recent CA$1.4 million (around €975,000) funding round will be used to support that expansion.

Timely, quality data is crucial in the fight to stop irreparable climate damage. Springwise has spotted innovations like an energy-tracking platform and supply chain decarbonisation support that are helping companies make sense of the volume of information and then translate that data into effective change. 

Written By: Keely Khoury



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