In Amsterdam, hotel lets guests order high street fashion to their room

The Dylan hotel's Room Shopping service lets guests source products from the local 9 straatjes district and get them delivered to their room in under an hour.

In the case of a wardrobe emergency, a few retailers have begun to offer rapid delivery of staple items, such as London-based Thomas Pink‘s 90-minute Delivery of white shirts. But it’s much more difficult to find similar services while abroad in a city you don’t know. The Dylan hotel in Amsterdam has now launched its own service called Room Shopping, which lets guests source products from the local 9 straatjes district and get them delivered to their room in under an hour.

The service is part of a special package that includes an overnight stay in a double room, with breakfast included. Alongside the usual room service menu, each couple also receives a Room Shopping Menu that features products from 9straatjesonline, the website of the trendy shopping district. As well as enabling customers to order a new outfit to enjoy a complimentary cocktail in Bar Barbou, the menu includes a range of fashion, beauty, design, lifestyle and art products. Each order arrives at the room in under an hour, and guests can simply drop the items off at reception if they wish to return them. Every guest receives a EUR 25 discount on their Room Shopping purchases, as long as they spend over EUR 100.

Those taking advantage of the Room Shopping service could save themselves from wardrobe malfunctions, but can also simply have the items they want to buy delivered to their room to save from carrying them. Are there other ways that hotels could collaborate with nearby businesses to benefit both them and the customer?