Luxury loft apartment comes with on-demand private jet service

Residents of a New York luxury apartment will get a Blue Star Jets SkyCard, giving them free access to on-demand private planes.

We’ve seen a number of innovations in the world of private air travel, with some making the luxury jets more accessible. Residents of 111 Murray Street — a luxury apartment building in New York’s Tribeca neighborhood — are to be given a ‘SkyCard’, which enables them to book free, on-demand private jet or helicopter services.

The luxury package comes from a partnership between the building developers — Fisher Brothers, Witkoff, and New Valley — and Blue Star Jets, who will provide short notice services on one of their 13,500 private aircrafts to a destination of the resident’s choosing. The building will have 150 units, and tenants will be able to request a flight with only a few hours notice via the building concierge. Each resident will be entitled to a set amount of air time on a chartered flight.

Are there other potential partnerships that could enhance residents’ luxury lifestyle?