Platform gets retail employees posting loads of selfies
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Postmore is a brand ambassador software that can streamline and manage the social media content of an entire retail workforce.
Lots of consumer brands sell through the image of their employees in their physical stores. Now, Postmore is a visual marketing platform, which enables its clients to do so online as well.
Postmore is a brand ambassador software that can streamline and control the social media content of an entire retail workforce. Employees first download the app to their smartphones and use it to easily take and share pictures. Then, when managers need content — whether it is instore selfies or product exclusives — they can send requests and reminders via the app. When users send in pictures and other assets, they can be uploaded to Instagram or Snapchat in seconds. All the transfers and posts can be logged and monitored, helping the business keep on top of what is successful and what isn’t.
We recently saw CultureSphere offer similar services for offices. What other industries could utilize employee-created content in this way?