Consumers with cashmere sweaters they no longer want to wear can already send them to
teddylux to have them converted into stuffed animals. For those who prefer upcycling with a more utilitarian result, however, there’s now
Reknit, which turns old sweaters into scarves and other practical goods.
Each month, Reknit will unravel old sweaters and re-knit them into a different item; this January, it’s scarves. Consumers begin by choosing from two different scarf styles—each priced at USD 30—and sending their old sweaters to Boston-based Reknit. Then, “my mom will turn your old sweater into a new scarf,” as the site’s creator explains it. Visitors to the site even get to vote on which type of items “mom” will convert sweaters into next month: a beanie, an iPod case, cut-off gloves or socks. (Spoiler alert: the cut-off gloves are currently in the lead.)
There’s no denying the environmental benefits of upcycling, but at least as compelling are the business reasons. Want a pattern to follow? Knit one row of green for eco appeal, then purl two rows for a story worth repeating. Next, finish it off with a fringe and a flourish and watch as the orders come in! 😉 (Related:
Leather jackets remade into designer bags —
Stray single gloves matched & sold to new owners —
Design your own hat & choose your own knitting granny.)
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You Might Find Yourself
Published January 6, 2010
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