Innovation That Matters

Energy meters get tweeting


German utility company Yello Strom is clearly into accessible tech: it manages its meters directly via households’ broadband connections, and offers access to Google’s PowerMeter. Now, it’s keeping its customers informed by enabling meters to tweet about energy use. Each “Yello Sparzähler” smart meter (designed by IDEO) is allocated its own Twitter account, which is automatically updated with energy consumption data. The owner can follow the account to receive regular updates, leading to greater awareness and hopefully lower energy use. DIY power monitors such as Tweet-a-Watt are also capable of tweeting, but Yello Strom seems to be the first utility company to offer the service as an integral part of their smart meters. While adding Twitter to their mix will undoubtedly give Yello Strom a PR-boost, the larger goal is to feed energy data into any tool customers may be using. As explained by Yello Executive Director Martin Vesper, “Our goal is to use as many different channels as possible to inform our customers about their energy consumption.” (Related: Smart thermostat is always onlineHome energy monitoring, delivered by Google.) Spotted by: Judy McRae



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